Podcasts: Make Noise To Be Heard, To Rise Above The Ordinary, To Be Bold

Eric Nuzum joins The Mountain Life. Eric is a media consultant and podcast creator, and has created some of NPR's most successful podcasts. Americans love podcasts! In fact, almost half regularly tune in to the more than 750,000 shows currently available. And podcast production is booming — about 2,000 new podcasts are created every week. Of the six billion podcast downloads each year, more than one billion of those are for the 130 podcasts that Nuzum created, including the TED Radio Hour and Invisibilia. Eric discusses his new book, Make Noise: A Creator's Guide to Podcasting and Great Audio Storytelling.