A new mountain lifestyle brand from Jackson Hole, Wyoming will be making its way into Park City this winter.
Stio has announced the opening of its third Mountain Studio retail store and its first store outside of Wyoming. The brand has leased a historic Main Street building and plans to open in mid-February.
In a prepared statement, Stio founder and CEO Steve Sullivan said the combination of a super active, outdoor-centric local population, major ski areas, outstanding summer recreation activities and significant visitation from large metro markets makes Park City an ideal match for the company.
The Park City location joins the brand’s other two stores—its flagship in downtown Jackson and satellite store in Teton Village at the base of Jackson Hole Mountain Resort. Retail is a component of Stio’s long term growth strategy and the company plans to roll out additional stores as opportunities arise. With the Park City opening planned for mid-February, Stio is currently hiring a Mountain Studio manager and support staff. Job descriptions are posted on Stio’s website.