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Strong ski season leads to increase in hotel stays

Photo of Park City Chamber and Visitors Bureau CEO Jennifer Wesselhoff.
John Burdick
/
KPCW
Park City Chamber and Visitors Bureau CEO Jennifer Wesselhoff.

Park City Chamber Bureau CEO Jennifer Wesselhoff recaps a strong 2024-2025 ski season with a 3% increase in hotel occupancy and a 1% rise in average daily rates in March.

Tax collections showed a 6% increase in local sales taxes, 8% in restaurant taxes and 4% in recreation taxes in March, but year-to-date numbers are flat. Reservations for May, June, and July are ahead of pace.

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